The Benefits Of Event Apps For Events

Organising an event is no joke; whether it’s finding its looking up marquee tent hire in Brisbane or getting an MC that can handle the crowd. There’s a lot of options, some might say too much, when it comes to getting an event app to help you out, and that can be overwhelming.

Here’s some info to get you pointed in the right direction.

First off: “Why?”

Why do you even need an event app in the first place? Many in the industry agree they’re a necessity at this point, but they’re effective on a case-by-case basis. Your events, and the team behind them, are different, which means that you have to figure out which app works best for you. The end goal, remember, is to make sure that attendees to the event are satisfied.

Shifting demographics

Conference and event attendees have changed. The new generation is becoming part of the workforce, and technology is pretty much a facet of daily life at this point. With that change, people are now becoming more discerning of which events to go to, while event planners are more aware of how marketing influence people’s attendance. Event apps help bridge that.

Apps drive attendance and satisfaction

Attendees deciding whether or not they’ll attend your event is pretty much the same as them deciding whether or not to buy your product. That means you’ll be competing with others in the market, so the best way to go about is to differentiate yourself from the competition by giving people the best value for their time and money.

Take note that the majority of attendees tend to be registered about 2-6 months prior to the event itself, meaning that a lot of people will have already decided to attend before the event app even gets put up. Around that time frame is when the event app shines as a tool for improving networking between the attendees, the organisers, and sponsors, like marquee tent hire in Brisbane, in order to fine tune the event for maximum attendee satisfaction.

Other benefits

On top of boosting attendee networking, event apps can also do other things like:

  • Increase attendee engagement;
  • Create new revenue streams;
  • Simplify the distribution of information;
  • Cut costs via removing paper and consolidation of providers;
  • Meet the demands of guests;
  • Get insight into event analytics;
  • Increase exposure;